Midea holds hands with Teda to accelerate the layout of the Egyptian kitchen hot market.

Release time:

2020-10-10 00:00

On October 9, Egypt TEDA Special Zone Development Company (hereinafter referred to as "Special Zone Development Company") and Midea Group Kitchen and Hot Water Division (hereinafter referred to as "Midea Kitchen Heat Division") signed a strategic cooperation agreement in Guangdong on jointly promoting the industrial base of Midea's Egyptian Kitchen Heat Project in China-Egypt TEDA Suez Economic and Trade Cooperation Zone (hereinafter referred to as "TEDA Cooperation Zone"). Liu Aimin, representative of the Special Administrative Region Development Company, and Xu Fangfeng, representative of Midea's Kitchen Heat Division, signed a strategic cooperation agreement. Representatives of China-Africa TEDA Investment Promotion and the head of Midea's Egyptian Kitchen Hot Project attended the signing ceremony.

Xu Fangfeng, a representative of Midea's Kitchen Hot Division, said at the signing meeting that TEDA Cooperation Zone is a benchmark project in overseas parks. It has been cultivated in Egypt for more than ten years and has profound market accumulation and industry status. Midea Kitchen Heat Division has provided product sales and services to customers in more than 200 countries and regions around the world, and its competitiveness is obvious to all in the entire kitchen and bathroom market. Midea highly agrees with the development concept and future planning of the park. The achievement of this strategic cooperation plan will help Midea's kitchen hot products enter the Egyptian market smoothly and quickly, and speed up the process of developing emerging markets. He stressed that the United States is willing to give full play to its own advantages and contribute its wisdom and plans to promote and enhance bilateral trade cooperation between China and Egypt.

Liu Aimin (left), representative of Egypt's TEDA Special Zone Development Company, and Xu Fangfeng, representative of Midea's Kitchen Hot Division

Based on the national "domestic cycle as the main body, domestic and international double cycle mutual promotion of the new development pattern" thinking, the two sides will focus on the United States Egyptian kitchen hot project related technology, products, services and comprehensive solutions and other fields to carry out closer cooperation. In addition, the two sides will make full use of their own resource advantages, strengthen exchanges in related industries, and achieve complementary resources and win-win cooperation.

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